Food and Drink Video Production
How do you make someone hungry through a screen? Transforming sight and sound into taste and smell? It’s a craft that relies on knowing the product, understanding your audience's appetite, and having the creative spark and practical experience to bring those together on screen.
It’s the difference between following a recipe and cooking from the heart. And it’s what we do.
From our London and Brighton studios, with directors who know appetite, we make commercials, brand films, product films and social content for Unilever, Nestle, Heinz, Itsu, Gousto and more.
The food and drink brands and products we work with
Selected food and drink work
A portfolio built on taste, from a Heinz Christmas commercial to recipe films with one of the world's best bartenders.
Start a conversation
Tell us about the brand and the commercial you are planning, and we will match it to the right director and a realistic schedule. Start with our contact page.
Clients
What we produce for food and drink brands
Most food and drink projects need more than one format, and we plan a shoot to deliver several.
Commercials
30 and 60 second ads made to Clearcast standards for broadcast, VOD and online.
Brand Films
Longer-form work that sets out what a food or drink brand stands for.
Product & Launch Films
Hero films for new products, ranges and seasonal lines.
Social Content
Appetite-led content and platform-native cutdowns that keep a brand visible between campaigns.
Seasonal Campaigns
The retail calendar is half the brief in this sector. Christmas and seasonal work, including for Heinz, all planned from the air date backwards.
Recipe & How To
Step-by-step films that make recipes easy to follow, products easy to use and every stage look delicious.
Case Studies
A decade of food and drink work, from a Heinz Christmas commercial to recipe films with one of the world's best bartenders.
Heinz
Heinz | It's a Sin
30s Hero 16:9, 1:1, 9:16
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Itsu
Itsu | Eat Beautiful
5 x 30s Customer stories
5 x 12s Cutdowns
2 x TVCs (30s)
Animated intro sting
Morrisons
Morrisons | Christmas Gloves
12 x 20 trade ads
3 x social assets
How a food and drink commercial runs
Course by Course
Most food and drink projects follow a proven path.
1
We start from the brand and the idea, and where the work will run: broadcast, VOD, paid or social.
2
A director shapes a treatment to fit the budget and the media plan.
3
Pre-production covers casting, locations and a schedule built around your launch date.
4
The shoot handles food styling, and captures the broadcast spot, social and recipe content across the same days.
5
Post is handled by the right team for the job, our in-house editors and a trusted roster of specialist partners, through to a Clearcast-ready master.
Throughout the process, you'll be working directly with our production team, with a dedicated point of contact available throughout.
Choosing a production company
We Know Appetite
Combining food styling with the lighting, lenses and pace that make food look worth eating.
Made for the Break
Commercials delivered to Clearcast standards, ready for broadcast and VOD. A real ad a challenger brand can own outright.
One Studio, Every Format
An in-house team plus a trusted roster of specialists maintains the look across a campaign, from the broadcast spot to the recipe cutdowns.
Send us a message
All the latest
Our Locations
London Studio
Gusto Film London is based in Soho, at the heart of the city’s creative scene.
Brighton Studio
Our original studio, tucked away just off the seafront in Brighton.